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PGAM

Features

Bidder Code pgam Prebid.org Member yes
Media Types display, video GDPR TCF Support yes
User IDs britepoolId, criteo, id5Id, identityLink, liveIntentId, netId, parrableId, pubCommonId, unifiedId USP/CCPA Support yes
Supply Chain Support yes COPPA Support yes
Demand Chain Support no Safeframes OK yes
Supports Deals check with bidder Prebid.js Adapter yes
IAB GVL ID check with bidder Prebid Server Adapter yes
Floors Module Support no First Party Data Support check with bidder
Multi Format Support check with bidder ORTB Blocking Support check with bidder

"Send All Bids" Ad Server Keys

These are the bidder-specific keys that would be targeted within GAM in a Send-All-Bids scenario. GAM truncates keys to 20 characters.
hb_pb_pgam hb_bidder_pgam hb_adid_pgam
hb_size_pgam hb_source_pgam hb_format_pgam
hb_cache_host_pgam hb_cache_id_pgam hb_uuid_pgam
hb_cache_path_pgam hb_deal_pgam

Bid params

Name Scope Description Example Type
aid required The source ID from PGAM. 529814 integer

Description

PGAM header bidding adapter connects with PGAM demand sources in order to fetch bids. This adapter provides a solution for accessing Video demand and display demand.

Test Parameters

    var adUnits = [

      // Video instream adUnit
      {
        code: 'test-div',
        mediaTypes: {
          video: {
            context: 'instream',
            playerSize: [640, 480]
          }
        },
        bids: [{
          bidder: 'pgam',
          params: {
            aid: 472386
          }
        }]
      },

      // Video outstream adUnit
      {
        code: 'test-div',
        mediaTypes: {
          video: {
            context: 'outstream',
            playerSize: [640, 480]
          }
        },
        bids: [{
          bidder: 'pgam',
          params: {
            aid: 472386
          }
        }]
      },

       // Video ADPOD adUnit
      {
        code: 'test-div',
        sizes: [[640, 480]],
        mediaTypes: {
          video: {
            context: 'adpod',
            playerSize: [640, 480]            
          }
        },
        bids: [{
          bidder: 'pgam',
          params: {
            aid: 472386
          }
        }]
      },

      // Banner adUnit
      {
        code: 'test-div',
        mediaTypes:{
            banner:{
                sizes: [[300, 250]]
            }
        }
        bids: [{
          bidder: 'pgam',
          params: {
            aid: 529814
          }
        }]
      }
    ];

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