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Opt Out Advertising
Features
| Bidder Code |
optout |
Prebid.org Member |
no |
| Media Types |
display |
GDPR TCF Support |
yes |
| User IDs |
none |
USP/CCPA Support |
no |
| Supply Chain Support |
no |
COPPA Support |
no |
| Demand Chain Support |
no |
Safeframes OK |
check with bidder |
| Supports Deals |
check with bidder |
Prebid.js Adapter |
yes |
| IAB GVL ID |
227 |
Prebid Server Adapter |
yes |
| Floors Module Support |
no |
First Party Data Support |
check with bidder |
| Multi Format Support |
check with bidder |
ORTB Blocking Support |
check with bidder |
"Send All Bids" Ad Server Keys
These are the bidder-specific keys that would be targeted within GAM in a Send-All-Bids scenario. GAM truncates keys to 20 characters.
hb_pb_optout |
hb_bidder_optout |
hb_adid_optout |
hb_size_optout |
hb_source_optout |
hb_format_optout |
hb_cache_host_optout |
hb_cache_id_optout |
hb_uuid_optout |
hb_cache_path_optout |
hb_deal_optout |
|
Bid Params
| Name |
Scope |
Description |
Example |
Type |
publisher |
required |
Opt Out publisher ID |
8 |
string |
adslot |
required |
Opt Out Adslot |
prebid_demo |
string |
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