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MicroAd

Features

Bidder Code microad Prebid.org Member no
Media Types display GDPR TCF Support no
User IDs none USP/CCPA Support no
Supply Chain Support no COPPA Support no
Demand Chain Support no Safeframes OK check with bidder
Supports Deals check with bidder Prebid.js Adapter yes
IAB GVL ID check with bidder Prebid Server Adapter no
Floors Module Support no First Party Data Support check with bidder
Multi Format Support check with bidder ORTB Blocking Support check with bidder

"Send All Bids" Ad Server Keys

These are the bidder-specific keys that would be targeted within GAM in a Send-All-Bids scenario. GAM truncates keys to 20 characters.
hb_pb_microad hb_bidder_microad hb_adid_microad
hb_size_microad hb_source_microad hb_format_microad
hb_cache_host_microa hb_cache_id_microad hb_uuid_microad
hb_cache_path_microa hb_deal_microad

Note: The MicroAd Bidding adapter requires setup and approval beforehand. For more information, visit MicroAd website.

Bid parameters

Name Scope Description Example Type
spot required Ad placement ID provided by MicroAd. '209e56872ae8b0442a60477ae0c58be9' string
url optional URL parameter. Effective only when provided by MicroAd. '${COMPASS_EXT_URL}' string
referrer optional Referrer parameter. Effective only when provided by MicroAd. '${COMPASS_EXT_REF}' string
ifa optional IFA parameter. Effective only when provided by MicroAd. '${COMPASS_EXT_IFA}' string
appid optional App ID parameter. Effective only when provided by MicroAd. '${COMPASS_EXT_APPID}' string
geo optional Geo parameter. Effective only when provided by MicroAd. '${COMPASS_EXT_GEO}' string

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