Limelight Digital
Features
| Bidder Code | limelightDigital | Prebid.org Member | no |
|---|---|---|---|
| Media Types | display, video | GDPR TCF Support | no |
| User IDs | none | USP/CCPA Support | no |
| Supply Chain Support | no | COPPA Support | no |
| Demand Chain Support | no | Safeframes OK | check with bidder |
| Supports Deals | check with bidder | Prebid.js Adapter | yes |
| IAB GVL ID | check with bidder | Prebid Server Adapter | no |
| Floors Module Support | no | First Party Data Support | check with bidder |
| Multi Format Support | check with bidder | ORTB Blocking Support | check with bidder |
"Send All Bids" Ad Server Keys
These are the bidder-specific keys that would be targeted within GAM in a Send-All-Bids scenario. GAM truncates keys to 20 characters.hb_pb_limelightDigit |
hb_bidder_limelightD |
hb_adid_limelightDig |
hb_size_limelightDig |
hb_source_limelightD |
hb_format_limelightD |
hb_cache_host_limeli |
hb_cache_id_limeligh |
hb_uuid_limelightDig |
hb_cache_path_limeli |
hb_deal_limelightDig |
Bid Params
| Name | Scope | Description | Example | type |
|---|---|---|---|---|
host |
required | Ad network’s RTB host | 'exchange.ortb.net' |
string |
adUnitId |
required | Ad Unit Id will be generated on Limelight Digital Platform. | 0 | integer |
adUnitType |
required | Type of Ad Unit ('video', 'banner') |
'banner' |
string |
publisherId |
optional | Publisher ID | '12345' |
string |