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Finative
Features
| Bidder Code |
finative |
Prebid.org Member |
no |
| Media Types |
display, native |
GDPR TCF Support |
yes |
| User IDs |
none |
USP/CCPA Support |
no |
| Supply Chain Support |
no |
COPPA Support |
no |
| Demand Chain Support |
no |
Safeframes OK |
check with bidder |
| Supports Deals |
check with bidder |
Prebid.js Adapter |
yes |
| IAB GVL ID |
check with bidder |
Prebid Server Adapter |
no |
| Floors Module Support |
no |
First Party Data Support |
check with bidder |
| Multi Format Support |
check with bidder |
ORTB Blocking Support |
check with bidder |
"Send All Bids" Ad Server Keys
These are the bidder-specific keys that would be targeted within GAM in a Send-All-Bids scenario. GAM truncates keys to 20 characters.
hb_pb_finative |
hb_bidder_finative |
hb_adid_finative |
hb_size_finative |
hb_source_finative |
hb_format_finative |
hb_cache_host_finati |
hb_cache_id_finative |
hb_uuid_finative |
hb_cache_path_finati |
hb_deal_finative |
|
Bid params
| Name |
Scope |
Description |
Example |
Type |
adUnitId |
required |
ID of the Ad Unit |
8ao |
string |
url |
optional |
URL from the Page |
example.tld |
string |
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