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Consumable
Features
| Bidder Code |
consumable |
Prebid.org Member |
no |
| Media Types |
display, video |
GDPR TCF Support |
yes |
| User IDs |
all |
USP/CCPA Support |
yes |
| Supply Chain Support |
yes |
COPPA Support |
yes |
| Demand Chain Support |
no |
Safeframes OK |
check with bidder |
| Supports Deals |
check with bidder |
Prebid.js Adapter |
yes |
| IAB GVL ID |
591 |
Prebid Server Adapter |
yes |
| Floors Module Support |
no |
First Party Data Support |
check with bidder |
| Multi Format Support |
check with bidder |
ORTB Blocking Support |
check with bidder |
"Send All Bids" Ad Server Keys
These are the bidder-specific keys that would be targeted within GAM in a Send-All-Bids scenario. GAM truncates keys to 20 characters.
hb_pb_consumable |
hb_bidder_consumable |
hb_adid_consumable |
hb_size_consumable |
hb_source_consumable |
hb_format_consumable |
hb_cache_host_consum |
hb_cache_id_consumab |
hb_uuid_consumable |
hb_cache_path_consum |
hb_deal_consumable |
|
Note:
The Consumable adaptor requires setup and approval from your Consumable account manager, even for existing Consumable publishers. Please reach out to your account manager to enable Prebid.js for your account.
Bid Params
| Name |
Scope |
Description |
Example |
Type |
siteId |
required |
The site ID from Consumable. |
12345 |
integer |
networkId |
required |
The network ID from Consumable. |
9969 |
integer |
unitId |
required |
The unit ID from Consumable. |
987654 |
integer |
unitName |
required |
The unit name from Consumable. |
cnsmbl-unit |
string |
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